You’ve got a killer WhatsApp group and want to take it to the next level. You know there are hundreds, maybe thousands, of people out there who would love to join the conversation and be part of your community. But how do you find them and get them engaged? Growth hacking WhatsApp groups is an art form, but we’ve got some tricks up our sleeve to get you well on your way to building your tribe. Implement just a few of these growth hacks and you’ll be adding new members every day and building a group that’s active, engaged, and changing lives. Your WhatsApp empire starts now.
Optimize Your WhatsApp Profile to Attract Your Ideal Audience
To grow audience on WhatsApp, you need an optimized profile. Make a good first impression by choosing a profile photo that shows your friendly, approachable side. A casual selfie or a photo of you smiling works great.
In your status, share an inspiring or thought-provoking quote that gives insight into your message or mission. This helps people connect with you from the start. Keep your status fresh by updating it regularly with new quotes or thoughts.
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Your about section is key. Explain who you are and what value or solutions you provide in a genuine, compelling way. Keep it brief, around 2 to 3 short sentences.
Next, set a greeting message to welcome new subscribers. This makes people feel invited and sets the tone for your channel.
Finally, choose a profile photo and name for your WhatsApp channel that aligns with your brand and the solutions or value you offer. For example, “Mindful Living with [Your Name]” or “Life Coach Corner.” This, combined with an optimized profile, will attract your ideal audience and tribe in no time!
Create Shareable Content That Resonates With Your Target Audience
To grow audience on WhatsApp, you need to create content that really speaks to them. Think about what your target readers care about and the kinds of messages they love to share.
- Focus on trending topics and timely events
Pay attention to what’s happening in your industry or area of interest. Create content about trending hashtags, news events, holidays, etc. This makes your content more shareable since people are already talking about these things.
- Use an attention-grabbing headline
Your WhatsApp headline is the first thing people see, so make it count! Aim for headlines that are surprising, emotional, or help solve a common problem. Readers will be more likely to open and share messages with compelling headlines.
- Include images and multimedia
Messages with just text tend to get ignored. Add some visuals! Include pictures, graphics, short video clips, voice messages, or GIFs.
- Keep your content short and scannable
To grow audience on WhatsApp, less is more. Keep your messages brief, around 2 short paragraphs or less. Use bulleted lists, numbered steps or short sentences for easy reading. People are more likely to read and share bite-sized content.
- Provide value to your readers
Share useful tips, how-to’s, news updates or other information that provides real value. When readers find your content valuable, they’ll look forward to your messages and be more likely to share with others. Provide value and your tribe will grow!
5 WhatsApp Audience Growth Hacks
Once you’ve set up your WhatsApp business profile, it’s time to start growing your audience. Here are a few hacks to gain more subscribers on WhatsApp:
- Share your WhatsApp link everywhere
Promote your WhatsApp business profile link on your website, email newsletters, social media bios and posts. The more places people see your link, the more subscribers you’ll gain. You can also run social media contests and promotions where people have to message you on WhatsApp to enter.
- Offer an incentive for subscribers
Give people a reason to subscribe to your WhatsApp updates. For example, offer a coupon code, exclusive content or a free ebook when they message you “JOIN” on WhatsApp. Incentives are a great way to motivate new subscribers.
- Engage with your subscribers
Don’t just broadcast messages to your subscribers, engage with them! Ask open-ended questions to start conversations, run polls and surveys, and share behind-the-scenes photos and videos. Engagement helps build loyalty and word-of-mouth promotion. Subscribers who actively engage with your brand are more likely to tell their friends about your WhatsApp channel.
- Provide value
Focus your messages on valuable and helpful information for your subscribers. Share tips, how-to’s, news updates, and other content that educates or entertains. Valuable content will keep your subscribers engaged and prompt them to share your updates with others.
- Be active and consistent
Send updates, and special offers, and engage with subscribers on a consistent schedule. Don’t bombard people with multiple messages a day but do try to send at least 2-3 updates per week. Consistency keeps your WhatsApp profile active in subscribers’ minds and gives them a reason to keep engaging with your brand. Follow GB WhatsApp for more!